Why POD Model is superior to Offset printing runs
| What | POD | Offset |
|---|---|---|
| Shipping Costs |
POD means books are shipped from factories in TN, PA, CA, UK, or Australia to wholesaler direct. | Offset books are shipped at least twice (printer to warehouse, warehouse to wholesaler) adding $0.50 to $2.00 per copy depending on order size |
| Storage | POD printed books arrive pristine to the consumer with no storage fees | Offset books are stored on palettes in warehouses and incur monthly storage and fulfillment costs raising the price $0.25 to $0.75 per book |
| Damage | POD printed books ship directly from the factories with no environmental or pest damage | Offset books can suffer damage from water (flood, rain, humidity), fire, and pests for which they are not insured. Potential for complete loss of product. |
| Time-to-market | Once files are 100% prepared, the first edition can be available in 7 business days from submission to printer |
Wait 3-4 weeks for your order to be printed, boxed, and shipped. |
| Revisions | 2nd and 3rd printings can fix mistakes for little cost |
Publisher must destroy remaining inventory to make way for revised printings. Unrecoverable loss |
| International Markets |
All titles available through simultaneous printing in UK, Australia, and Sharjah and distributors in London and the EU. To Canada via Ingram | Impossible to sell overseas unless re-sold to another publisher . |
| Wholesalers | Automatically entered into Ingram Book Group | Distribution requires approval process which takes 3-4 weeks, assuming they say yes. |
| Paperback and hardcover | Can sell both paperback and hardcover simultaneously | Higher inventory and production costs mean you can’t sell both at the same time efficiently |
